Rules and ethics
How to review a marketing agency's advertising rules
Review an agency's advertising rules against the CAP and BCAP Codes, consumer and privacy law, and a practical pre-flight checklist before appointment.
Topic
Rules and ethics
Review an agency's advertising rules against the CAP and BCAP Codes, consumer and privacy law, and a practical pre-flight checklist before appointment.
Rules and ethics
Learn when to check marketing agencies’ UK compliance, what evidence to request and which UK advertising, data, tax and sector rules to consider.